Our Story

FOUNDED IN CALIFORNIA IN 1966

K-Swiss was founded in 1966, when two Swiss brothers moved to California to create a footwear brand focused on tennis. As avid skiers and tennis players, the brothers took inspiration from leather ski boots to create a court shoe that supported the aggressive side-to-side movement of tennis.

Introduced in 1966, the K-Swiss Classic was the first all-leather tennis shoe. The K-Swiss Classic quickly gained worldwide acclaim and became a style statement both on and off the court.  More than 50 years later, K-Swiss' modern brand mission is to outfit and inspire the next generation of entrepreneurs.  These young leaders are at the forefront of today's culture, influencing and inspiring young people around the world.  

EXPLORE OUR TIMELINE